همیشه درصد کمی از افرادی که با کلیک روی آگهی ها وارد سایت می شوند، از سایت خرید می کنند. افراد موفق همیشه دنبال راهکارهایی هستند که درصد کلیک هایی که تبدیل به فروش و کسب درآمد می شود را به حداکثر برسانند.

در این آموزش تصویری با روانشناسی تبدیل کلیک به فروش آشنا می شوید.
این دوره آموزشی محصول موسسه Udemy است.

سرفصل های دوره:

  • آشنایی با مخاطب
  • معرفی triggers
  • کار با triggers
  • نحوه ساخت triggers
  • بررسی گزاره ها
  • کار با روشهای پیشرفته
  • تست نفوذ
  • اثبات گرایی اجتماعی
  • کار با ریسک ها
  • کاهش هزینه ها
  • نحوه حذف خطرات
  • تبدیل فیلیپ فلاپ ها به یکدیگر
  • نحوه ساخت آگهی
  • افزایش فروش محصولات
  • و…

عنوان دوره: Udemy Psychological Conversion Triggers-More clicks, leads And sales
مدت زمان: 1 ساعت و 30 دقیقه
نویسنده: The Digital Hack Academy


توضیحات:

Udemy Psychological Conversion Triggers-More clicks, leads And sales

The Digital Hack Academy
1.5 Hours
All Levels

GET more customers who can't wait to buy your products and services! It's a lot simpler than you might think...
The key to achieving more sales, leads and clicks is to understanding the basics of psychology...
All human beings essentially have the same mental triggers that drive actions. In order to influence and understand your customers, you need to know what those triggers are and how to utilise them in your marketing messages.
Why?
Because our minds decide what to buy, what to click, what to subscribe to; ultimately what actions we take. So if you know how minds function, you have the power to influence the decisions your audience make. Which is why I created this course.
30 Different Ways To Boost Conversions.
You're going to discover the weak spots in your sales and marketing campaigns and how to fill those gaps so you convert higher... much higher
You've seen them, you've felt them, you've taken action and bought stuff because of them: Psychological Conversion Triggers.
Whatever you're selling - whatever you are trying to get people to do, psychological conversion triggers are your secret weapon when influencing people to take action.
Once you have taken this course you'll have a complete list of how to use the triggers and more importantly, how not to use them. I'll show you why an incorrectly deployed trigger is like a landmine instead of a stepping-stone on the path to conversion.
I will show you practical examples of each trigger, how to use and when to use it.
This course is designed to get you up and running and making changes within minutes. Not hours, days or weeks. The information is concise, to the point and not full of "filler" content to make the course look bigger and more valuable than it is.
Invest in this course : if you don't LOVE it, ask for a refund in the next 30 days, no questions asked, no hard feelings.
I'm pointing this out because I KNOW that you need to learn what is in this course, and I don't want you to be afraid.
What's the worst that could happen? Exactly, nothing at all.
Do yourself a favour and join other students like you NOW, and get more clients to take action TODAY
Here is what Charlie Hutton, best selling author of Lead Magnet had to say about this course.
By following the triggers Chris outlines in this course, you really have no excuses for poor performing email or PPC campaigns. If you want more leads or sales, this is the answer. It's that simple".
What are you still waiting for? ;)
What are the requirements?
You don't need ANYTHING except a desire to improve your sales and marketing activities to take this course. I'm going to take you from total beginner to understanding what makes people buy and take action!
Those looking to get into Conversion Marketing would benefit greatly from this course
What am I going to get from this course?
Over 19 lectures and 1.5 hours of content!
Use over 20 different strattegies to make your website, ads, brochures, email and presentaitons more successful
Reduce your costs and increase your return on investment (ROI) by making more people take action
KNOW why so many of our messages never get processed by our audiences brains
Convert more of your visitors into leads, customers and subscribers, and lower your cost of acquisition
What is the target audience?
Sales and Business Development Professionals
Entrepreneurs
Advertising & Marketing Professionals
Digital Marketing (SEO, PPC,SEM, Social Media) Professionals
Small Business Owners
Brand Managers and Media Planners
Web Strategists
Product Managers
CRM Professionals
Digital & Traditional Creative Designers

Section 1: Start Here
Lecture 1
How To Get The Most From This Course
02:58
Lecture 2
The Driving Force Of All Human Behaviour
03:52
Lecture 3
Understanding The Audience Needs & Wants
04:38
Lecture 4
Complete Your value Proposition Canvas
Article
Lecture 5
The A-Z Method
04:32
Quiz 1
Understanding Your Audience Quiz
2 questions
Section 2: The Big 6 Triggers
Lecture 6
The Art Of Influence
03:00
Lecture 7
Reciprocity
06:56
Lecture 8
Commitment & Consistancy
05:43
Lecture 9
How Are You Getting On So Far?
01:42
Lecture 10
Liking
11:08
Lecture 11
Authority
07:04
Lecture 12
Social Proof
08:26
Lecture 13
Scarcity
08:59
Lecture 14
Risk Removal
04:58
Lecture 15
Risk Removal Article
Article
Quiz 2
Conversion Triggers
3 questions
Section 3: Trigger Synergy
Lecture 16
Simplify Your Offer
03:44
Lecture 17
Make Them Feel Special
04:09
Lecture 18
The Power Of Novelty
05:06
Lecture 19
Explain The Why
03:53