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افزایش درآمد دوره ها برای مربیان Udemy با WordPress

دسته بندی ها: آموزش طراحی وب ، آموزش های یودمی (Udemy) ، آموزش وردپرس (Wordpress)

این دوره نحوه افزایش درآمد دوره ها را برای مربیان Udemy با استفاده از WordPress آموزش می دهد. این ویدئو نحوه ایجاد وب سایت حرفه ای در وردپرس ، نحوه پیاده سازی SEO ، بازاریابی در شبکه های اجتماعی و ساخت ایمیل را آموزش می دهد. این دوره آموزشی محصول موسسه Udemy است.

سرفصل های دوره:

  • مزایای سایت وردپرس برای بازاریابی
  • مزایای استفاده از وردپرس
  • نحوه حذف وردپرس
  • آشنایی با Dashboard
  • تنظیمات به روز رسانی  برنامه
  • نصب و فعال کردن قالب وردپرس
  • کار با پلاگین های وردپرس
  • نصب پلاگین های وردپرس
  • نحوه فعال کردن پلاگین های وردپرس
  • تفاوت بین صفحات وردپرس و پست ها
  • اهمیت بهینه سازی موتور جستجو (SEO)
  • سفارشی کردن صفحه اصلی
  • نحوه تست وب سایت
  • اضافه کردن لینک به شبکه های اجتماعی
  • نحوه تغییر تم
  • ایجاد یک منوی وردپرس
  • نحوه اضافه کردن یک آرم سفارشی
  • قرار دادن SEO بر روی وب سایت
  • نحوه بهینه سازی SEO
  • نحوه اضافه کردن XML
  • امنیت وردپرس با WordFence
  • استفاده از jetpack
  • و...

عنوان دوره: Udemy WordPress for Udemy Instructors: Increase Course Revenues مدت زمان: 6 ساعت نویسنده: Alton Hardin

توضیحات:

A Step-By-Step Guide for Creating a Professional WordPress Website to Effectively Market and Sell Your Udemy Courses
Are you a Udemy instructor without a web presence? Do you rely on Udemy to market and sell your Udemy courses? Are you looking to increase your instructor promotion revenues? If so, this course is for you. This course will teach you everything you need to know to create a professional WordPress website to market your Udemy courses and drastically increase your course revenues.
I have increased my course revenues by almost 40% promoting and marketing my Udemy courses on my WordPress website and I'm going to show you how to do so as well!
LEARNING AND CREATING A WORDPRESS WEBSITE IS EASY!
In this course you'll learn everything you need to know to build your WordPress website to effectively market your Udemy courses. I will teach you how to build your website step-by-step from start to finish. Throughout the course, you will follow along as I create a new WordPress website from scratch and show you how to effectively market your Udemy courses by doing the following:
Selecting a Professional WordPress Theme
Understanding and Implementing SEO in WordPress
Creating a Home Page that Converts into Sales
Creating and Utilizing Effective Udemy Marketing Images
Embedding YouTube Videos for Effective Video Marketing
Using Social Media Plugins to Perform Social Media Marketing
Creating a Newsletter Emailing List to Build Your Email Marketing List
And Much More...
WHAT YOU WILL GET OUT OF THIS COURSE
Once you complete this course, you will have the ability to create a professional WordPress website to drastically increase your Udemy course sales. You will have a full understanding of how to install and manage your new WordPress website. More importantly, you will know how to effectively leverage Internet marketing principles to promote and market your Udemy courses and associated products and services.
SO WHAT ARE YOU WAITING FOR? JOIN FELLOW UDEMY INSTRUCTORS LEARNING HOW TO CREATE THEIR OWN WORDPRESS WEBSITES & INCREASE COURSE REVENUES!
ENROLL TODAY, YOUR 100% RISK-FREE ENROLLMENT IS BACKED BY UDEMY'S 30-DAY, NO QUESTIONS ASKED, MONEY BACK GUARANTEE!
 OVER 1 HOUR OF THIS COURSE THROUGH MY 19 FREE LECTURES, JUST SCROLL DOWN BELOW AND CLICK THE BLUE  BUTTONS.
What are the requirements?
No Knowledge of Wordpress or Web Hosting Is Required. Everything Will Be Covered.
All a Student Needs Is a Computer with an Internet Connection and a Desire to Learn.
What am I going to get from this course?
Over 82 lectures and 5 hours of content!
Create a Professional WordPress Website to Market Their Udemy Courses
Understand How to Leverage WordPress to Increase Instructor Promotion Revenues
Utilize Free WordPress Plugins to Provide Content, Video, Email, and Social Media Marketing Activities
Build a Wordpress Website from Beginning to End from Scratch
What is the target audience?
Udemy Instructors Relying Soley on Udemy for All Course Marketing Activities
Udemy Instructors Without Their Own Website
Udemy Instructors Looking to Increase Their Own Promotional Revenues
Anyone Looking to Leverage WordPress to Perform Marketing Activities

Section 1: Course Introduction Lecture 1 Welcome to the Course 00:14 In this lecture I welcome new students to the course. Lecture 2 Instructor Introduction 01:52 In this lecture I introduce myself to the course. Lecture 3 Course Overview 02:13 In this lecture I go over the course curriculum providing an overview of what we will be learning in this course. Lecture 4 Learn By Doing Approach 01:25 In this lecture I discuss my learning by doing approach to this course. Lecture 5 How to Get the Most from This Course 00:30 In this lecture I tell students how to get the most out of this course. Section 2: Benefits of Having a WordPress Site for Udemy Marketing Lecture 6 The Benefits of Using WordPress to Market Yourself 05:59 In this lecture I discuss the benefits of using WordPress to market yourself. Lecture 7 WordPress Empowers You to Market Yourself 02:04 In this lecture I discuss how WordPress empowers us as Udemy instructors to market ourselves and our courses. Lecture 8 My Udemy Course Sales Overview 04:55 In this lecture I discuss my Udemy course sales, showing how I have been able to increase my overall sales revenues through my own instructor promotions using my WordPress website. Lecture 9 WordPress Marketing Eliminates Reliance on Udemy for Sales 04:13 In this lecture I discuss how we can use our own instructor promotions through our own WordPress website to reduce our reliance on Udemy to provide sales leads and generate revenues for our courses. Lecture 10 How Much Does It Cost? 04:11 In this lecture I discuss the basic costs associated with setting up your own WordPress website. Lecture 11 Case Study: MicroGrinder.com Site Overview 06:48 In this lecture I provide and overview of my website, MicroGrinder.com to show students how I am using WordPress to effectively market my Udemy courses and associated products and services to generate revenues. Section 3: The Domain Name Registration and Web Hosting Sign-up Process Lecture 12 Section Introduction This lecture provides and overview to this section of the course. Lecture 13 Domain Name Best Practices 06:56 In this lecture I discuss best practices to choosing a domain name to purchase. Lecture 14 The Domain Name Registration Process 10:13 In this lecture I walk students through the domain name registration process as I purchase AltonHardin.com as my own domain name. Lecture 15 Signing Up for Web Hosting Services 04:55 In this lecture I show students how to sign up for web hosting services through ASmallOrange.com. Lecture 16 Get Web Hosting for $1 for your 1st Month! Lecture 17 How to Update DNS Server Settings 06:04 In this lecture I show students how to point their newly registered domain to the web hosting provider's domain name servers. Lecture 18 Section Conclusion and Student Activities In this lecture I provide a recap on this section and provide student activities to complete before moving onto the next section. Lecture 19 Student Exercise: Post Your Domain Name Student exercise for section 3. Section 4: Installing WordPress Lecture 20 Section Introduction 01:25 This lecture provides and overview to this section of the course. Lecture 21 Accessing cPanel for the First Time 04:17 In this lecture I show student how to access cPanel. Lecture 22 Installing WordPress the Easy Way 06:30 In this lecture I show students how to easily install WordPress. Lecture 23 Instructional Resources for Installing WordPress This lecture is an instructional resource guide for installing WordPress. Section 5: Initial WordPress Set-up Lecture 24 Section Introduction 01:30 This lecture provides and overview to this section of the course. Lecture 25 Familiarizing Yourself with the WordPress Dashboard 02:01 In this lecture I go over the WordPress Dashboard feature. Lecture 26 Updating Essential Dashboard Settings 05:40 In this lecture I demonstrate how to update essential Dashboard settings in WordPress. Lecture 27 Choosing, Installing, and Activating a WordPress Theme 07:42 In this lecture I demonstrate how to find, download and activate WordPress themes. Lecture 28 Essential WordPress Plugins Installation List 02:55 In this lecture I discuss the WordPress plugins we will install in this course. Lecture 29 Installing WordPress Plugins 04:56 In this lecture I walk students through the process of installing our essential WordPress plugin list. Lecture 30 How to Activate Your WordPress Plugins 01:06 In this lecture I show students how to activate WordPress plugins. Lecture 31 How to Activate the Akismet Spam Filter Plugin 02:44 In this lecture I show students how to activate the Aksmet Spam Filter plugin. Lecture 32 Section Conclusion 01:18 In this lecture I provide a recap of this section's lectures. Lecture 33 Student Exercise: Post Your Experience Installing & Setting Up WordPress Student exercise for section 5. Section 6: Understanding the Difference Between WordPress Pages and Posts Lecture 34 The Difference Between WordPress Pages and Posts 03:44 In this lecture I explain the difference between WordPress pages and posts. Lecture 35 Demonstrating WordPress Pages and Posts 05:08 In this lecture I do a live demonstration showing the difference between WordPress pages and posts. Section 7: Search Engine Optimization Primer Lecture 36 The Importance of Search Engine Optimization (SEO) Key Words 07:54 In this lecture I discuss the importance of SEO Key Words. Lecture 37 SEO Keyword Planning 03:33 In this lecture I discuss how to perform SEO keyword planning and research. Lecture 38 Key Word Strategy: Realistic Goals In this lecture I discuss the importance of having realistic SEO target key word goals. Section 8: Setting Up and Customizing Your WordPress Website Lecture 39 Section Introduction 00:57 This lecture provides and overview to this section of the course. Lecture 40 Creating Your Course Marketing Images 08:52 In this lecture I show students how to create customized Udemy course marketing images for their website. Lecture 41 Customizing Your Home Page with Udemy Marketing Images and Links 11:23 In this lecture I show students how to add their Udemy course marketing images to their website. Lecture 42 The Importance of Testing WordPress Themes for Website Branding Purposes 05:42 In this lecture I discuss the importance of testing WordPress themes. Lecture 43 Theme Selection Guideline In this lecture I provide some recommended guidelines on theme selection. Lecture 44 Adding YouTube Links to Front Page 06:16 In this lecture I show students how to add YouTube links and embedded YouTube videos to their WordPress website. Lecture 45 Adding a Newsletter Mailing List Functionality to Your Website 08:52 In this lecture I show students how to add an email list functionality to their WordPress website. Lecture 46 Adding Social Networking Side Bar Links 04:38 In this lecture I show students how to easily add Social Networking links to their website. Lecture 47 Adding a Side Bar Advertising Widget 10:37 In this lecture I show students how to add a side bar advertising widget to their WordPress website. Lecture 48 A Cautionary Note on Changing Themes In this lecture I provide a cautionary note on changing WordPress themes. Lecture 49 Creating Template Content Pages and Posts for Your Website 09:04 In this lecture I walk students through the process of creating template pages and posts to be filled in later in the course. Lecture 50 Adding Content to Newly Created Pages 10:17 In this lecture I show students how to add content to their newly added WordPress pages. Lecture 51 How to Create a WordPress Menu 02:55 In this lecture I show students how to create a WordPress menu. Lecture 52 Adding a Blog Menu Item and New Blog Entries 04:05 In this lecture I show students how to add a blog to their website. Lecture 53 How to Customize Your Theme 01:45 In this lecture I show students how to customize their WordPress theme. Lecture 54 How to Add a Custom Website Logo 04:32 In this lecture I show students how to add a custom logo to their WordPress website. Lecture 55 A Cautionary Note on Adding a Custom Logo In this lecture I provide a cautionary note on adding a custom logo. Lecture 56 Disabling User Comments in WordPress 01:38 In this lecture I show students how to disable comments in WordPress. Lecture 57 Student Exercise: Post a Picture of Your Website Student exercise for section 8. Section 9: Putting SEO To Work On Your Website Lecture 58 Section Introduction 01:05 This lecture provides and overview to this section of the course. Lecture 59 SEO URL Optimization 02:38 In this lecture I discuss SEO URL Optimization. Lecture 60 SEO Title Tag and Meta Description Optimization 06:48 In this lecture I discuss SEO title tag and meta description optimization. Lecture 61 Using the All In One SEO Pack Plugin 11:32 In this lecture I show students how to use the All In One SEO Pack Plugin for WordPress. Lecture 62 Adding an XML Site Map to Your Website 02:48 In this lecture I show students how to add an XML site map to their WordPress website for SEO. Section 10: Securing Your WordPress Website Lecture 63 Securing Your WordPress Website with WordFence 07:10 In this lecture I show students how to secure their WordPress website with WordFence. Section 11: Backing Up Your WordPress Website Lecture 64 How to Backup Your WordPress Website with BackWPup 06:45 In this lecture I show students how to backup their WordPress website with BackWPup. Section 12: Keeping Your WordPress Up-To-Date Lecture 65 How to Keep Your WordPress Website Up-To-Date 04:33 In this lecture I show students how to keep their WordPress website up-to-date. Section 13: Adding a Contact Form to Your Website Lecture 66 How to Setup Email Accounts in cPanel 02:30 In this lecture I show students how to set-up email accounts in cPanel. Lecture 67 How to Setup a WordPress Contact Form Page in WordPress 05:20 In this lecture I show students how to add a contact form to their WordPress website. Section 14: Using the JetPack Plugin Lecture 68 How to Use the JetPack Plugin 09:31 In this lecture I show students how to use the JetPack Plugin. Section 15: Marketing Essential Concepts and Practices for Your New WordPress Website Lecture 69 Section Introduction 00:58 This lecture provides and overview to this section of the course. Lecture 70 Your Value Proposition 01:46 In this lecture I discuss the marketing value proposition. Lecture 71 Your Goal of Attracting Clicks 02:00 In this lecture I discuss the goal of click-throughs. Lecture 72 Social Media Marketing 01:28 In this lecture I discuss social media marketing. Lecture 73 Email Marketing 02:21 In this lecture I discuss email marketing. Lecture 74 Video Marketing 02:27 In this lecture I discuss video marketing. Lecture 75 Affiliate Marketing 02:12 In this lecture I discuss affiliate marketing. Lecture 76 Content Marketing 02:40 In this lecture I discuss content marketing. Lecture 77 Authoritative and Social Proof 03:06 In this lecture I discuss how we can build our authoriative and social proof with our WordPress website. Lecture 78 Pricing Strategies 05:59 In this lecture I discuss marketing pricing strategies. Section 16: Congratulations and What's Next? Lecture 79 Be Patient, Be Diligent and Put Your Best Foot Forward 01:09 In this lecture I discuss the next steps for students after completing this course. Lecture 80 Congratulations! 00:25 In this lecture I congratulate students for completing the course. Lecture 81 Student Exercise: Post a Picture of Your Finished Site Student exercise for section 16. Lecture 82 Some Final Thoughts

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Udemy WordPress for Udemy Instructors Increase Course Revenues

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