این دوره راهنمای کارآفرینی برای بانوان است. در این آموزش تصویری با نحوه شروع کسب و کار های جدید و جلوگیری از اشتباهاتی که در مسیر ساخت کسب و کار رخ می دهد آشنا می شوید. در ادامه نحوه توسعه کسب و کار ، انتخاب نیروهای مناسب ، نحوه سرمایه گذاری ، برنامه ریزی موارد مالی و حقوقی را مورد پوشش قرار می دهد.
این دوره آموزشی محصول موسسه Udemy است.

سرفصل های دوره:

  • نحوه آماده سازی کارهای جدید
  • ایجاد کسب و کارهای اجتماعی
  • شناسایی پتانسیل های بازار
  • نحوه انتخاب نام مناسب برای نامگذاری کسب و کارهای جدید
  • شناسایی مخاطبان
  • نحوه موقعیت یابی محصول
  • پیدا کردن یک مدل برای کسب و کار
  • ساخت یک MVP
  • نحوه گزارش گیری از کارها
  • برنامه ریزی موارد مالی و حقوقی
  • نحوه سرمایه گذاری مناسب
  • نحوه تعمیر وب سایت
  • تنظیم فرآیندهای بازاریابی
  • نحوه افزایش روابط عمومی
  • مدیریت فرآیندها
  • تغییر شیوه زندگی
  • نحوه مقابله با شکست های احتمالی
  • نحوه برخورد با خریداران
  • و…

عنوان دوره: Udemy Entrepreneurship: The Startup Guide for Female Founders
مدت زمان: 1 ساعت و 30 دقیقه
نویسنده: Vladlena Taraskina


توضیحات:

Udemy Entrepreneurship: The Startup Guide for Female Founders

Vladlena Taraskina
1.5 Hours
All Levels

Learn how to start your business, avoid beginners mistakes and get on a fast track of building a successful business
Why take a course for female entrepreneurs?
I have graduated from a very prestigious Business School in the UK and if you ask me if this has prepared me for starting and running my business - the answer is: Definitely not
This is why I have designed this course so you can get a head start and avoid the mistakes I made starting a business.
Beside this essential hard facts, I will give insight and tips on how it is to be in business as a women and share the strategies I developed to be successful and use it to my advantage.
This course is designed for ladies who want to start their own business and already have an idea and want to learn the key essentials on how to get going. I will share my experiences and cover the key topics such as identifying the target market and customer groups, financial planning, finding an investor, setting up processes, promoting and growing your business.
So I invite you to join me in this course. I would be thrilled to support and guide you on this journey of starting your own business and becoming a self-made women.
If you have any questions, I would be thrilled to get hearing from you.
What are the requirements?
Have doer's attitude and general interest in business.
An aim to start your own business and become financially independent.
It is better if you already have a business idea, but it is not required
What am I going to get from this course?
Avoid beginners mistakes and get on a fast track of building a successful business
Identify the market size and market potential for your business
Reach your target audience and win your first customers
Choose the right business model for your business and be able to test it
Get financing for your business
Set up all the necessary business processes (Marketing, PR, HR, Sales)
Be confident about presenting yourself and your business in public
Be prepared to deal with failure
What is the target audience?
This course is for ladies who want to change their lives, become more independent and start their own business
This course is probably not for you if you already started several businesses before or look to grow and expand your existing business

Section 1: It is all about preparation
Lecture 1
Introduction
03:14
Lecture 2
Find out what your passion is
04:36
You will get some practical tips on how to find out what your passion is and how to make out of your passion a business.
Lecture 3
Starting a social business
03:49
In this lecture you will learn the basic definition of what a social business is and what you should consider if you want to start one.
Lecture 4
Identifying the market potential
05:37
Section 2: It is all about the customer
Lecture 5
Naming your business
02:38
In this lecture you will learn the key seven tips on how to name your business successfully. After completing this lecture you will be able to find a perfect name for your business in no time.
Lecture 6
Your business offer in one sentence
02:15
Lecture 7
Identify your target audience
03:47
After completing this lecture you will be able to identify your target audience and create Buyer Personas to understand your customers better and tailor your message to their needs.
Lecture 8
Positioning your product/service
04:25
Section 3: It is all about the money
Lecture 9
Finding a business model
02:42
In this lecture you will learn the basics which you need to know in order to start developing your business model. You will find out the different types of business models and get tips on how to choose the best one for your business.
Lecture 10
Building an MVP
02:10
Lecture 11
Analytics, Reporting and Benchmarking
03:09
Lecture 12
Finance and legal
05:34
Lecture 13
How to convince an investor
03:02
Lecture 14
Crowd funding your business
03:19
Section 4: It is all about the processes
Lecture 15
Quick fix website
03:03
Lecture 16
Set up your marketing processes
05:27
Lecture 17
Sales
02:48
In this lecture you will learn how to build a sales pipeline, why it is important to build up sales proccess from the beginning and which programmes you could use to automate your sales process.
Lecture 18
PR secrets
03:08
In this lecture I will share the secrets about how to get your business mentioned in the press. You will get a step by step guide on how to develop great relations with journalists and get the press coverage you want.
Lecture 19
Managing people processes
04:12
In this lecture I will share my exprience with managing people and will give you practical tips on how to hire and manage your first employees.
Section 5: It is all about you
Lecture 20
Dress for success
02:26
In this lecture you will get few tips on how to dress like a boss and how to make a great first impression.
Lecture 21
How to present yourself
03:33
Lecture 22
Key lifestyle adjustments
03:42
Lecture 23
How to find a mentor
02:43
Lecture 24
How to deal with failure
03:57
Lecture 25
Recap of the course and conclusion
04:52
Section 6: Exercises
Lecture 26
Exercise: Your passion
Lecture 27
Exercise: Market potential
Lecture 28
Exercise: Your One Sentence Pitch
Lecture 29
Exercise: Your Buyer Persona
Lecture 30
Exercise: Your positioning