این آموزش تصویری چک لیستی برای سئو و بهینه سازی کسب و کار محلی شما را در سال 2016 در اختیار شما قرار می دهد. این ویدئو نحوه بازاریابی ، استفاده از پروفایل ها و کار با Google ، Facebook ، Yelp را برای کسب و کارهای اینترنتی مورد بررسی قرار می دهد.
این دوره آموزشی محصول موسسه Udemy است.

سرفصل های دوره:

  • کار با SEO
  • ایجاد کسب و کارهای اینترنتی
  • کار با جستجوگرها
  • کار با فهرست SEO
  • نحوه رتبه بندی سایت
  • اهمیت NAP برای SEO
  • نحوه ارسال اطلاعات
  • نحوه استفاده از پروفایل ها
  • نحوه نصب Google Analytics
  • نحوه به روز رسانی پروفایل
  • کار با Facebook
  • معرفی Yelp
  • کار با Facebook
  • نحوه تست سایت
  • و…

عنوان دوره: Udemy SEO : Local SEO Checklist To Rank Your Local Business in 2016
سطح: مقدماتی
مدت زمان: 1 ساعت
نویسنده: Daragh Walsh

توضیحات:

Local SEO: Google ranks local businesses differently in the search results so this course is designed to help you understand those differences and how to take advantage of them.
Get Your Local Business to the Top of the Search Results
A 14-Point Local SEO Checklist for your business or for your clients business
Step-by-step instructions to increase your exposure, traffic and sales with Local SEO
An in-depth understanding of how your website, Google My Business, Facebook, Yelp etc. can all be part of your local marketing strategy.
Once enrolled, you'll also have access to myself, an experienced SEO expert, so you can get feedback, advice and support as you complete the lectures.
You Don't Need SEO Experience Take This Course
No previous SEO knowledge is required to carry out any of the 14 actions listed on this Local SEO checklist. If anything is unclear, just reach out to me. I'm happy to add additional lectures if you feel anything is missing.
Content & Overview
Using the most up to date SEO tools and criteria, I'll walk you through each point on the SEO checklist, explain why it's important for SEO and show you how to complete the action.
This course is designed for anyone who wants to develop a local SEO marketing strategy to increase traffic and sales. Whether you're a beginner, intermediate or want a refresh as advanced, this training will help your grow your business (or future business!) with SEO.
Stand out from the crowd. Enrol today to learn how to grow your local business with local SEO!
What are the requirements?
No SEO experience required
What am I going to get from this course?
Over 20 lectures and 51 mins of content!
Get a Step by Step Guide to Increase Your Exposure, Traffic & Sales with Local SEO
Develop a Local Marketing Strategy for Google, Facebook, Yelp, TripAdvisor etc.
Generate More Reviews for Your Local Business
What is the target audience?
This Local SEO course is perfect for Local Business Owners or people who want to offer Local SEO services for local businesses
This course is probably not for you if you're looking for more advanced SEO strategies
Curriculum

Lecture 1	
How to Watch Lecture at 2x Speed and Complete This Course in Half the Time
01:03
Section 1: Course Introduction & Overview
Lecture 2	
How Local SEO & This Course Will Help Grow Your Business
01:11
Lecture 3	
3 Reasons Why Local SEO Is About to Become Even More Important in 2016
02:13
Lecture 4	
14-Point Local SEO Checklist: Download & Use
Text
Section 2: The Importance of NAP Consistency for Local SEO
Lecture 5	
Ensure NAP (name, address, phone number) Consistency Across All Properties
02:12
Lecture 6	
Write Your Business Info Down and Use it Across All Business Profiles
Text
Section 3: Optimise Your Website For Local SEO
Lecture 7	
Check Website is Mobile Friendly (New Important Ranking Factor for 2015!)
02:12
Lecture 8	
Title Tag is Unique, Contains Keyword+Location & Correct Length
06:30
Lecture 9	
Meta Description is Engaging, Contains Keyword+Location, & Correct Length
03:44
Lecture 10	
Install Google Analytics to Get Data & Make Data Driven Decisions to Grow
04:39
Section 4: Google My Business
Lecture 11	
Why "Google My Business" is the Most Important Part of Local SEO
01:53
Lecture 12	
Claim Your "Google My Business" Page
02:34
Lecture 13	
Update Google My Business Profile Until Shown as 100% Complete
02:52
Lecture 14	
Verify Your Business With Code Google Sends You
00:55
Section 5: Facebook Places
Lecture 15	
Create a Local Business Facebook Page
04:21
Section 6: Yelp
Lecture 16	
Find and Claim Your Yelp Business Page
04:32
Section 7: TripAdvisor
Lecture 17	
Create a TripAdvisor Profile to Get Exposure to Tourists
03:08
Section 8: Generate Reviews & On Going Management
Lecture 18	
Ask Existing Customers to Leave a Review
02:29
Lecture 19	
Respond Back To Negative Reviews
02:19
Section 9: Course Summary
Lecture 20	
A Quick Recap on What You Have Learnt
02:38

حجم فایل: 212MB